Category

Thought Leadership

Why You Shouldn’t Miss INNOVATE 2021—The Future is SMART

By Smart Communications News, Thought Leadership

Leigh Segall, CMO of Smart Communications

Shifting from one-way, transactional communications to meaningful, two-way customer conversations – and delivering relevant conversations at scale – can feel like a tall order. This is why Smart Communications is hosting INNOVATE 2021, a two-day, virtual event exploring how enterprises can solve their biggest challenges while effectively managing customer conversations—resulting in a future that is SMART.

Read More

5 Major Trends Impacting the Financial Services Industry

By Thought Leadership

Karen Oakland, VP Industry Marketing, Smart Communications

In the past 12 months, banks have had to shift customer-facing processes to digital – years ahead of schedule – while also moving staff to remote work environments and dealing with increased support call volumes. In this blog post, we dive into five major trends that will continue to impact the financial services industry in the months to come and discuss how organizations can set themselves up for success.

Read More
Employee Experience is a Top Priority for Successful Business Leaders: A Q&A with Sydney Trains

Employee Experience is a Top Priority for Successful Business Leaders: A Q&A with Sydney Trains

By Thought Leadership

Neil Greathead, CCO of Smart Communications

We recently spoke with Anne Lill-Holme, Information Management Lead at Sydney Trains, the operator of rail services across the metropolitan Sydney area to discuss how a global health crisis, remote work, virtual learning, shutdowns and more, impacted their employee experience and the key trends she believes will transform customer conversations in 2021. Check out our latest blog for more insight!

Read More
SMARTER Together: Smart Communications and Assentis

Smart Communications and Assentis Deliver the Future of Customer Conversations Management for Financial Services

By Smart Communications News, Thought Leadership

James Brown, CEO of Smart Communications

Smart Communications is thrilled to announce we have acquired Assentis. This is a significant moment for us as a company and for our industry as we work towards a SMARTER future, enabling enterprises around the world to deliver two-way, interactive customer conversations. The acquisition will further deepen our commitment to empowering financial services firms while also expanding our global presence.

Read More
Year in Review: The Top Trends that Impacted Customer Conversations in 2020

Year in Review: The Top Trends that Impacted Customer Conversations in 2020

By Thought Leadership

Leigh Segall, CMO of Smart Communications

As companies around the world continue to explore new ways to positively influence revenue, differentiate themselves from the competition and enhance customer conversations even in a time that is still far from “normal”, we’ve compiled five of our favorite blog posts from the previous year, that may help them do just that. These tips and strategies for success will empower companies to successfully navigate a forever-changed employee experience, increasing customer expectations and technology innovations.

Read More
benchmark report blog

The Results Are In, Customer Demands are Changing and Businesses Need to Quickly Adapt

By Smart Communications News, Thought Leadership

Leigh Segall, CMO of Smart Communications

In 2020 businesses across the globe faced a host of challenges that that will continue to have an impact for months, if not years, to come. COVID-19 greatly disrupted life as we once knew it. As a result, business leaders have needed to evolve quickly to adapt to changing customer demands. We cover this and more key findings from our recent benchmark study in our latest blog!

Read More

Delivering Excellence for Vulnerable Customers in Banking and Insurance

By Partner Insights, Thought Leadership

Marc Andrews, Vice President, Financial Services and Insurance Industry Market Leader at Pegasystems
Business as usual is not going to work for vulnerable customers as we continue to deal with the impact of COVID-19. The pandemic not only affects the health of individuals, but also their financial wellbeing. Here are key steps financial institutions and insurers can take now to help vulnerable individuals remain solvent.

Read More